Shark Tank India Season 2’s most recent episode saw What’s Up Wellness, a Gurugram-based wellness company that sells delicious gummy supplements, win a whopping 60 lakhs. The firm was highlighted in the episode that aired on February 27, 2023, and it received financing from BoAt’s Aman Gupta, Sugar Cosmetics’ Vineeta Singh, and Shaadi.com’s Anupam Mittal.
The What’s Up Wellness co-founders, Vaibhav Makhija and Sayantani Mandal, won over the Sharks with their creative approach to vitamins. The brand’s tasty gummies, which provide a convenient and enjoyable solution for people of all ages to meet their daily vitamin requirements, particularly impressed the judges.
The brand currently has an ARR of INR 5 Cr and aims to clock around 2 crores of revenue per month by the end of this year. What’s Up Wellness offers three kinds of gummy supplements as of now: What’s Up Beauty Gummies for hair, skin, and nails, What’s Up Sleep Gummies for sound sleep and muscle & nerve-relaxation, and What’s Up Stress-Relief Gummies for alleviating anxiety and inducing calmness. The brand plans to launch innovative products across multiple wellness categories in the near future.
Vaibhav Makhija and Sayantani Mandal, co founders of What’s Up Wellness say, “At What’s Up Wellness, we are committed to making wellness fun and frictionless for people across age groups. We are thrilled to have received such positive feedback from the Sharks and to have secured this funding. Our aim is to make wellness fun and accessible to everyone, and we believe that our gummy supplements are a step in the right direction.”
“After listening to Vaibhav’s and Sayantani’s business model and financial intricacies, I was impressed by their exceptional attention to detail in D2C. Their brilliant explanation of unit economics was unlike anything I’ve seen on Shark Tank before. They have a clear understanding of the path to take in order to achieve growth, and I have no doubt that they will excel in business”, said Peyush Bansal, CEO & Founder of Lenskart.