Nodwin Gaming, a leading player in the Indian esports scene and a subsidiary of Nazara Technologies, has acquired Trinity Gaming in a landmark deal valued at ₹24 crore ($2.8 million). This strategic move solidifies Nodwin’s presence in India’s gaming and content ecosystem, as Trinity Gaming now becomes a fully-owned subsidiary of Nodwin Gaming.
Deal Structure and Key Details
The acquisition involves a blend of secondary sale and stock swap, with ₹4.8 crore payable in cash and the remaining ₹19.2 crore in Nodwin Gaming equity shares. Post-acquisition, Trinity Gaming’s founders will become shareholders in Nodwin and continue to steer the business, ensuring a seamless transition and ongoing leadership.
Trinity Gaming’s Impactful Presence
Founded in 2019 by Abhishek Aggarwal and Shivam Rao, Trinity Gaming has emerged as a powerhouse in the Indian gaming influencer landscape. As the only Creator Service Provider (CSP) for Meta and India’s exclusive Gaming Multi-Channel Network (MCN) for YouTube, Trinity manages over 1,000 content creators across the country. Their partnerships with global giants like Samsung, Realme, iQOO, and Krafton underscore their influential role in the industry.
Strategic Benefits for Nodwin Gaming
Nodwin sees Trinity’s prowess in content creation, digital marketing, and brand activations as a critical enhancement to its capabilities. This acquisition will bolster Nodwin’s connections with top-tier gaming creators and brands, opening avenues for impactful collaborations. Furthermore, the integration will facilitate Nodwin’s expansion into burgeoning markets across Africa, Southeast Asia, Central Asia, and the Middle East.
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