ZILO, a fashion-tech startup revolutionizing quick commerce in the apparel sector, has raised $4.5 million in seed funding led by Info Edge Ventures and Chiratae Ventures. The capital will enable ZILO to accelerate its journey towards product-market fit, reinforce its hybrid supply chain, build strategic brand partnerships, and expand operations beyond Mumbai into other major Indian cities in 2024.
Founded by Padmakumar Pal, a former Vice President at Flipkart and Myntra, and Bhavik Jhaveri, a serial entrepreneur, ZILO offers ultra-fast delivery of fashion items, partnering with over 250 brands including Levi’s, Puma, United Colors of Benetton, and The Souled Store.
With ZILO’s unique service model, customers can receive fashion products at their doorstep in under 60 minutes, try them at home, and instantly return items that don’t fit or meet their expectations. The company fulfills orders through a network of dark stores and brand outlets, ensuring only fresh, in-season products reach shoppers.
ZILO plans to stock nearly 100,000 styles and expand its offerings into footwear and accessories ahead of the festive season, reinforcing its goal to become the leader in rapid fashion delivery.
The Indian market for quick commerce in fashion is heating up. Recently, Slikk, another fashion delivery startup, secured $10 million in funding. Meanwhile, Myntra has extended its rapid apparel delivery service, launched in December 2024, to additional cities—highlighting growing competition and consumer demand in this space.
ZILO’s innovative approach aligns with shifting shopping preferences toward faster, more convenient fashion experiences, positioning the startup to capitalize on India’s booming e-commerce and quick commerce sectors.