Muse Software, a unified operations management platform designed for museums and cultural attractions, has raised $4.5 million in seed funding to accelerate product innovation and expand its suite of operational tools. The round was led by Roo Capital, with participation from Banter Capital and FJ Labs.
Muse Software provides museums with an all-in-one, integrated system combining ticketing, fundraising, CRM, retail/café operations, and event management. The platform aims to eliminate the fragmented, outdated systems that have long slowed down museum operations, offering instead a modern solution that improves efficiency, boosts revenue, and deepens engagement with visitors and donors.
“Muse was founded to bring modern technology and intelligence to museums, a sector that has long been underserved by technology,” said Travis Fuller, Founder and CEO of Muse Software. “This funding enables us to expand our product capabilities and deliver solutions that genuinely impact our customers. We build intuitive, easy-to-use products that automate manual tasks, supported by a hands-on Client Delivery team that ensures our solutions work seamlessly for every museum.”
Solving Operational Bottlenecks for Cultural Institutions
Muse focuses on automating the manual processes that often hinder museum teams. The platform streamlines tasks such as:
-
Generating donor acknowledgment letters
-
Identifying new potential donors
-
Managing waitlists
-
Reconciling financial data with accounting systems
By reducing hours of administrative work every week, Muse enables museum staff to devote more time to core mission activities and engage meaningfully with audiences.
Fuller added, “We believe technology should do more than streamline operations—it should help bring as much life as possible to the museum. With Muse, we create a data layer that hasn’t existed before, allowing us to build technology that acts on those insights.”
Investor Confidence in a Modern Technology Layer for Museums
“Travis and his team are building what museums have long needed—a unified, modern platform that transforms how cultural institutions operate and engage their communities,” said Nate DaPore, Founder & Managing Partner at Roo Capital. “By creating a powerful data layer that connects every system, Muse is helping museums unlock new insights and revenue opportunities. We look forward to bringing Roo Capital’s resources to help them scale rapidly and lead this category.”
Next Steps: Expansion, Innovation, and Customer Success
With the new funding, Muse plans to accelerate product development, enhance core features, and continue listening to museum partners to deliver the tools they need most. The company will also strengthen customer support to help institutions maximize revenue from admissions, memberships, donations, and events.
As museums increasingly seek digital transformation, Muse Software aims to become the go-to platform for modernizing operations and improving visitor engagement across cultural institutions worldwide.