AUSTIN, Texas – January 6, 2026: In a pivotal leadership move, Kendra Scott Design, Inc. has announced the appointment of Chris Blakeslee as its new Chief Executive Officer, effective January 12, 2026. The appointment marks a defining chapter in the brand’s journey toward becoming a contemporary, multi-generational global lifestyle brand.
Company founder Kendra Scott will continue to serve as Chief Visionary Officer, Executive Chairwoman, and Majority Shareholder, ensuring that the brand’s values of family, fashion, and philanthropy remain at the heart of its growth.
A New Chapter for a Beloved Lifestyle Brand
With over two decades of success, Kendra Scott has evolved from a jewelry brand into a holistic lifestyle platform that connects with consumers across generations. The brand continues to expand into new categories, including eyewear, fragrance, home décor, apparel, and footwear.
The recent introduction of Yellow Rose by Kendra Scott—a Western-inspired line—was met with widespread acclaim, highlighting the brand’s ability to innovate while staying authentic to its roots.
Kendra Scott on the Appointment: “A Leader Who Honors Vision and Drives Purpose”
“Kendra Scott has always been about authenticity and connection,” said Kendra Scott, Founder and Chief Visionary Officer.
“Chris understands our customer-first mission, and I’m excited to see him lead with purpose—driving strategic growth and deepening brand affinity. His forward-looking approach strengthens our brand world where product, environment, community, and culture work seamlessly together. Chris honors my vision while adding a dynamic perspective, making him the ideal leader for our next phase of growth.”
Chris Blakeslee: A Proven Builder of Purpose-Driven Global Brands
Chris Blakeslee brings a wealth of leadership experience from roles at Athleta (Gap Inc.), Alo Yoga, and BELLA+CANVAS, where he played a pivotal role in scaling Alo Yoga from a $50 million business to a $1B+ direct-to-consumer brand in under five years.
Recognized as an innovative and purpose-led brand architect, Blakeslee has built thriving consumer communities by championing authenticity and purpose—values that align seamlessly with the Kendra Scott ethos.
“Kendra has built an extraordinary brand grounded in a deeply customer-first, experience-driven approach,” said Chris Blakeslee, CEO. “I’m energized by the opportunity to bring the world of Kendra Scott to life in more immersive ways—across product, environment, community, and culture. I have not encountered a brand with deeper consumer connection and loyalty, and I’m honored to join this journey.”
Kendra Scott: A Brand Rooted in Heart and Purpose
Founded in 2002 by Kendra Scott in Austin, Texas, the brand is now recognized globally for its distinctive designs, use of color, and material innovation. From fine jewelry and watches to home accessories and Western-inspired fashion, Kendra Scott has redefined accessible luxury for modern women.
Beyond products, the brand embodies its founding philosophy of “Family, Fashion, and Philanthropy.” Since 2010, Kendra Scott has donated more than $70 million in monetary and in-kind contributions to causes supporting women and children.
With over 165 experiential retail stores, 1,000+ wholesale partnerships, and a 3,200-strong workforce, Kendra Scott continues to expand its reach while remaining deeply connected to its community.
The brand has also been recognized by Newsweek as one of America’s Top 100 Most Loved Workplaces for three consecutive years — 2022, 2023, and 2024 — a testament to its strong company culture and commitment to its people.
Looking Ahead: A Vision for Sustainable, Purpose-Led Growth
Under Blakeslee’s leadership, Kendra Scott is poised to accelerate its evolution into a multi-category global lifestyle brand, blending creativity, commerce, and community impact.
By reinforcing the founder’s vision and amplifying consumer love through innovation and authenticity, the brand continues to build a future defined by connection, purpose, and timeless design.
Ruchi Kumar is the associate editor at Entrepreneur News Network and TVW News India, where she leads editorial strategy, brand storytelling, and startup ecosystem coverage. With a strong focus on innovation, business, and marketing insights, he curates impactful narratives that spotlight India’s evolving entrepreneurial landscape.