Swageazy, a Gurugram-based corporate gifting and employee engagement platform, has raised ₹5.4 crore (approximately $584,000) in a follow-on funding round led by InfoEdge Ventures.
The round also saw participation from founders of HR tech companies OnGrid and HROne.
Funding to Strengthen Product, Tech, and Sales
Swageazy plans to utilise the fresh capital to:
- Enhance its product and technology capabilities
- Scale its sales and go-to-market efforts
- Expand its footprint among large enterprise clients
The company aims to position itself as a leading digital-first corporate gifting solution in India and global markets.
Simplifying Corporate Gifting Through Technology
Founded in 2021 by Sameer Wahie and Sneh Setu, Swageazy offers a unified platform that enables businesses to manage gifting operations end-to-end.
Its platform allows companies to:
- Design and customise branded merchandise
- Track inventory in real time
- Automate gifting workflows
- Deliver gifts globally
The platform also integrates with HR systems, enabling automated gifting for occasions such as:
- Employee onboarding
- Birthdays and anniversaries
- Corporate milestones
Employees can select gifts from curated catalogs within predefined budgets, enhancing engagement and personalization.
Strong Enterprise Client Base
Swageazy currently serves over 800 enterprise clients, including:
- Amazon
- Wipro
- Coursera
- PhonePe
Expanding Infrastructure and Capabilities
The company operates large warehousing facilities in:
- Delhi
- Bengaluru
Together, these facilities cover around 30,000 sq. ft. of space, enabling efficient inventory management and faster deliveries.
Swageazy is also investing in in-house printing infrastructure using advanced machinery to improve product quality and reduce turnaround time.
Riding the Shift to Digital Corporate Gifting
India’s corporate gifting market remains largely offline, but demand for digital solutions is rising due to:
- Hybrid and remote work models
- Increased focus on employee engagement
- Need for scalable and automated processes
Swageazy is addressing this gap by offering a comprehensive digital platform for businesses.
Growth and Global Expansion Plans
Since 2022, Swageazy has achieved:
- 10x growth in business
- Expansion of its customer base
- Strengthening of its logistics and delivery network
The company is now expanding into international markets, including the United States, to tap into global demand.
Product Range and Compliance
Swageazy offers a catalog of over 10,000 products and adheres to industry standards such as:
- SOC 2 compliance
- ISO certifications
These measures ensure security, reliability, and quality assurance for enterprise clients.
Industry Outlook
The corporate gifting and employee engagement market is evolving rapidly, driven by:
- Digital transformation in HR processes
- Increasing focus on employee experience
- Growth of SaaS-based enterprise solutions
Platforms like Swageazy are well-positioned to capitalise on this trend by delivering scalable, tech-driven gifting solutions.
Ruchi Kumar is the associate editor at Entrepreneur News Network and TVW News India, where she leads editorial strategy, brand storytelling, and startup ecosystem coverage. With a strong focus on innovation, business, and marketing insights, he curates impactful narratives that spotlight India’s evolving entrepreneurial landscape. She has written extensively on fintech, AI and emerging startups.