Sirona Medical, a leader in cloud-native radiology workflow software, has secured $42 million in Series C financing, combining equity and converted debt. The funding round was led by Avidity Partners, with continued support from existing investors like 8VC and GreatPoint Ventures.
Strengthening Commitment to Cloud-Native Radiology Innovation
This financing highlights investor confidence in Sirona’s revolutionary approach to radiology IT. Unlike traditional systems, Sirona’s Unify platform integrates core elements of radiology workflows — including worklists, viewers, reporting, and PACS archives — into a unified, cloud-native solution. This innovative integration has already proven successful since its commercial launch in November.
Strategic Focus Areas for the New Funding
The newly acquired capital will drive several key initiatives:
- Enhancing the Unify Platform: Focus on workflow efficiency improvements and AI-powered report generation to streamline radiologists’ tasks.
- Strengthening Customer Support: Ensure top-notch service and support for current and future clients.
- Commercial Expansion: Broaden the platform’s reach to new markets and healthcare providers.
Leadership Transition for Growth
As part of its growth strategy, Sirona also announced the appointment of Hooman Hakami as CEO. A healthcare industry veteran with executive experience at GE Healthcare and Medtronic, Hakami will guide the company through its next phase. Cameron Andrews, Sirona’s founder, will transition to the role of President while remaining deeply involved in company operations.
“We are entering the next phase in the company’s maturity and ability to deliver our next-generation solution to a broader audience,” said Cameron Andrews.
Hooman Hakami added, “Sirona’s vision is compelling. The team has achieved a level of workflow integration across platforms that no other company in radiology IT has matched.”
Unify Platform: Transforming Radiology Workflows
The Unify platform stands out as Sirona’s flagship product, seamlessly combining diagnostic image viewing, radiology reporting, worklists, and AI functionalities. Its cloud-native architecture enables radiology practices to overlay existing on-premises PACS and RIS systems, creating a unified workflow experience across multiple healthcare systems.
Key Benefits of Sirona’s Unify Platform:
- Enhanced Efficiency: Streamlined processes reduce radiologists’ administrative burden.
- AI Integration: Advanced AI tools, including automated impression generation, improve diagnostic accuracy.
- Scalable Solution: Easily deployable across diverse healthcare networks and practices.
Future Prospects in Radiology IT
As Sirona expands its market presence, this funding will further position the company to redefine the radiology landscape. The combination of cloud technology and AI-driven innovation promises to improve radiology workflows, support faster diagnostics, and enhance patient care on a global scale.
With the latest Series C funding and strengthened leadership, Sirona Medical is poised to lead the next wave of transformation in radiology IT, offering scalable and efficient solutions that meet the evolving demands of modern healthcare.
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