Phot.AI, an AI-driven creative automation platform, has raised $2.7 million in seed funding to transform the way e-commerce brands, advertisers, and marketplaces create and optimize visual content. The funding round was led by Info Edge Ventures, with participation from Together Fund, AC Ventures, and over 50 angel investors.
Founded in 2023 by Venus Dhuria, Aneesh Rayancha, and Akshit Raja, Phot.AI is redefining product marketing by automating the creation and management of high-quality product visuals across platforms like Amazon, Shopify, and Meta Ads. The platform reduces manual effort and design costs by up to 80%, helping businesses scale faster and improve their conversion rates.
What Makes Phot.AI Unique?
Phot.AI is built to streamline creative workflows for e-commerce brands by offering AI-powered tools that:
Automate visual content production for product listings and ads
Optimize images and creatives for different sales channels
Reduce marketing costs and manual design efforts
Enhance conversion rates with A/B-tested visuals
Maintain brand consistency across multiple platforms
By integrating AI-driven automation, Phot.AI eliminates the need for complex design processes, making it easier for brands to create professional-grade visuals without relying on large design teams.
Funding to Accelerate AI Innovation
The $2.7 million investment will enable Phot.AI to:
Expand its AI development team for continuous innovation
Enhance its AI-powered copilot to refine design recommendations
Improve automation capabilities for e-commerce sellers and marketers
Scale operations & enter new markets to meet growing global demand
With over 3 million users signed up before its official launch, Phot.AI is already gaining traction as a go-to solution for brands seeking cost-effective and scalable content creation tools.
Founders Quote on the Funding
Venus Dhuria, Co-Founder, Phot.AI, shared:
“Our mission is to make high-quality creative design effortless and accessible. Phot.AI eliminates rigid templates and complex workflows, allowing businesses to generate visuals tailored to their brand identity in minutes.”
With a strong team of experienced entrepreneurs who previously founded AppyHigh, the Phot.AI leadership is well-equipped to push AI-powered creative automation to new heights.