The great cricketer Sachin Tendulkar has teamed up with Rario, an officially licenced digital cricket collectibles marketplace, to enter the Non-Fungible Token (NFT) market. Through this relationship, Sachin not only serves as a strategic investor but also makes it possible for fans to exclusively purchase his digital collectibles on Rario.com.
“Billions of people in India and around the world continue to have a particular place in their hearts for Sachin, and his fan base keeps expanding from generation to generation. Tendulkar’s supporters now have the opportunity to buy digital collectibles of their favourite player and utilise them across numerous utilities thanks to this agreement, according to the firm.
Cricketers such as Aaron Finch, Faf Du Plessis, Quinton de Kock, Shakib Al Hasan, Rishabh Pant, Virender Sehwag, Zaheer Khan, Smriti Mandhana, Arshdeep Singh, and Axar Patel are already exclusively available on the Rario platform.
Speaking on the partnership, Sachin Tendulkar said, “Fans are an integral part of any sport. While the on-field action happens for a few hours, fans carry the memories forward and immortalise those moments forever. It is exciting to see NFT technology bringing fans closer to sports, giving them an opportunity to treasure their favourite moments. The team at Rario was committed to building a cricket community using technology in a responsible way. I am therefore happy to partner with the team, to launch my digital collectibles exclusively on the Rario platform”.