For years, the arrangement between Indian celebrities and consumer brands was simple. A star got paid, and a brand got a face for its billboard. That arrangement is changing. A growing number of actors and cricketers now take equity in the startups they believe in, and some go back again and again as those companies … Read more
With an aim to empower young students, Spreading Happiness InDiya Foundation (SHIF), a non-profit collaboration between cricketing icon Sachin Ramesh Tendulkar and Schneider Electric India is on a mission to provide access to digital education in more than 150 Rural Indian schools by 2025 under the SMITA Program. Through this association, they also aim to introduce the concept of Digi Green wherein … Read more
The great cricketer Sachin Tendulkar has teamed up with Rario, an officially licenced digital cricket collectibles marketplace, to enter the Non-Fungible Token (NFT) market. Through this relationship, Sachin not only serves as a strategic investor but also makes it possible for fans to exclusively purchase his digital collectibles on Rario.com. “Billions of people in India … Read more
Spinny, the first full-stack online-to-offline user automobile selling platform, has teamed up with cricket legend Sachin Tendulkar of India. Sachin is both a strategic investor and a leading brand endorser for the firm. The partnership with Master Blaster adds to Spinny’s commitment to assisting young Indians in realising their hopes and aspirations by providing easy … Read more
