BabyOrgano, the Ayurvedic babycare firm, has exciting news to share! It has successfully raised $150K in pre-seed funding from DevX Venture Fund. Founded by the visionary Riddhi Sharma, BabyOrgano draws inspiration from her personal experiences to create safe and effective healthcare solutions for children.
Rooted in Ayurveda, BabyOrgano envisions a modern, accessible, and user-friendly approach for parents. The brand’s mission revolves around offering children safe, natural, and reliable healthcare solutions that mothers can wholeheartedly trust. With a commitment to the well-being of little ones, BabyOrgano strives to bring the best of Ayurveda to modern families, ensuring a harmonious blend of tradition and innovation.
Speaking on the occasion, Ridhi Sharma, Founder – BabyOrgano, said, “The funding comes at a time when we are seeking to expand our product range while increasing awareness about Ayurveda’s intrinsic strengths. At BabyOrgano, we work on offering the best-in-class health & wellness solutions based Ayurvedic products to the Indian Kids. We are at a stage in our growth journey where our focus is to launch new innovative products and benefiting more children with power of Ayurveda. . Funding will be deployed towards these goals and creating a robust team.”
- Funds will be used for new products development, Also to increase awareness about Ayurveda BabyCare
- Seeking to increase the customer-base 5X and build increase team-size
The Ayurvedic babycare firm BabyOrgano announced that it has raised $ 150 K in pre-seed funding from DevX Venture Fund. BabyOrgano is a brand that was founded by Riddhi Sharma, who drew inspiration from her own experiences to create safe and effective healthcare solutions for kids. The brand has Ayurveda in it’s roots, but aims to be modern, accessible, and easy to use for parents. The products offered by BabyOrgano are designed to provide kids with safe, natural, and effective healthcare solutions that mothers can trust.
Speaking on the occasion, Ridhi Sharma, Founder – BabyOrgano, said, “The funding comes at a time when we are seeking to expand our product range while increasing awareness about Ayurveda’s intrinsic strengths. At BabyOrgano, we work on offering the best-in-class health & wellness solutions based Ayurvedic products to the Indian Kids. We are at a stage in our growth journey where our focus is to launch new innovative products and benefiting more children with power of Ayurveda. . Funding will be deployed towards these goals and creating a robust team.”
Explaining further, Ripul Sharma – Co-founder at BabyOrgano, said, “There are baby care brands that offer natural approach, but none of them offer the higher order benefit of ‘Ayurvedic,’ which creates a clear white space. BabyOrgano, a D2C startup stands out from the rest because we focus on nurturing early life with Ayurvedic approach and connecting kids with our 5000 years old culture. From ingredient sourcing to product formulations, and even the manufacturing processes, we are taking care of every minute details.”
Commenting on the funding, Umesh Uttamchandani, Co-founder & CGO, DevX Venture Fund, “Our investment thesis largely revolves around having a strong founding team since that is what early-stage investing is all about. With Riddhi Sharma’s strong credentials in Ayurveda and their value proposition, we had no doubts in capabilities of the team. Also, the wellness and child + family health vertical is growing rapidly and we are confident about BabyOrgano’s prospects, given their high quality product range and domain expertise. Their strong emphasis on new products development and customer experience would enable them to scale rapidly as they expand their customer-base and team”.
DevX Venture Fund, an ever-evolving sector-agnostic fund established in 2020, has been envisioned as a dynamic Startup Accelerator. At its core, DevX is dedicated to fostering the growth of innovative startups by equipping them with essential resources and unwavering support for rapid scaling.
The genesis of DevX dates back to September 2017 when three visionary entrepreneurs, Rushit, Umesh, and Parth (popularly known as the RUPaiyya trio in the ecosystem), joined forces with Dev Information Technology Ltd. Together, they laid the foundation of DevX, positioning it as an indispensable partner in the journey of growth for startups.With a profound belief in equality and collaboration, DevX takes pride in providing steadfast support through strategic partnerships and a range of valuable services, thus empowering startups to flourish and thrive in the ever-competitive business landscape.