Zoo Media, a global network of 10 agency brands, is excited to introduce Akhilesh Sabharwal as their new Chief Technology Officer (CTO). With over twenty years of experience in the digital field, Akhilesh brings his valuable knowledge of technology and improving customer experiences to the team.
Before joining Zoo Media, Akhilesh held the position of senior vice president and head of technology at ibs Fulcro. In this role, he played a crucial role in driving technological innovation and enhancing customer engagement. Prior to this, he held important roles in well-known agencies within the WPP network, including Wunderman and Bluehive (Global Team Ford).
Throughout his career, Akhilesh has been a key figure in building and managing large-scale platforms for important customer engagement and business needs. He has worked with prestigious clients such as Microsoft, Ford, and major Indian brands like Bajaj Electricals, Kotak General Insurance, Canara HSBC Life Insurance, Tata Tele Business, and important customer-facing web platforms for the National Payments Corporation of India, including RuPay and UPI.
With a deep understanding of user experience, Akhilesh’s strategic approach focuses on creating impactful interactions at every digital touchpoint, ultimately enhancing customer engagement and loyalty for clients. As the new CTO at Zoo Media, he will work on combining marketing and creative technology, emphasizing emerging technologies both in India and internationally. In his new role, he will report directly to Suveer Bajaj, co-founder of Zoo Media.
“I am excited to join Zoo Media and contribute to the growth and success of our clients through transformative digital experiences,” said Akhilesh Sabharwal.
“My vision is to lead the agency in delivering an end-to-end Customer Experience by harnessing technologies like AI, machine learning, and omnichannel analytics, enabling us to gain comprehensive data-driven insights into our customers’ journeys. Integrating advanced technology and creativity, we will deliver timely, impactful interactions, further solidifying our position as a trusted partner for our clients.”
Commenting on the appointment, Suveer Bajaj, co-founder of Zoo Media said, “As a future-focused network, Zoo Media is committed to pioneering the upcoming wave of transformative customer experiences with Akhilesh Sabharwal as our newly appointed CTO. His comprehensive knowledge of technology that will define the future will not only strengthen our role as a trustworthy partner for our clients but also our mission to evolve into a marketing technology organization.”
With Akhilesh’s extensive background in solution development, operations planning, and client leadership, Zoo Media is set to strengthen its digital marketing capabilities through niche and mass audience-focused platform designs.