Bengaluru, India: Sportswear and footwear company Agilitas Sports has raised ₹225 crore (approximately US$23.5 million) in a new funding round led by Nexus Venture Partners, with participation from Rainmatter and other investors.
The fresh capital will be used to expand the company’s manufacturing capabilities, strengthen its portfolio of sports and lifestyle brands, and accelerate retail expansion across India as demand for sportswear, athleisure, and fitness products continues to grow.
The funding highlights increasing investor confidence in India’s rapidly expanding sportswear industry, driven by rising health awareness, growing participation in sports, and the mainstream adoption of athletic-inspired fashion.
Capital to Fuel Growth and Market Expansion
Agilitas Sports plans to deploy the new investment toward scaling production capacity, enhancing product development, and expanding its distribution and retail network.
The company is positioning itself to capitalize on changing consumer preferences as sportswear increasingly becomes part of everyday fashion, extending beyond fitness and athletic activities.
Industry trends indicate that consumers are adopting sneakers, activewear, and athleisure products for work, travel, education, and social occasions, creating new growth opportunities for sportswear brands.
The company believes this shift will continue to drive demand across multiple product categories in the coming years.
Building a Comprehensive Sportswear Business
Unlike companies that focus on a single brand, Agilitas Sports is pursuing a diversified strategy aimed at creating a full-scale sportswear ecosystem.
The company has been actively expanding through acquisitions, brand partnerships, and category diversification.
Since its inception, Agilitas has made several strategic moves, including:
- Acquiring footwear manufacturer Mochiko Shoes
- Bringing Italian sportswear brand Lotto to India
- Adding One8 to its brand portfolio
- Expanding into offline retail through Sportsyard
These initiatives have enabled the company to build a broader presence across footwear, apparel, and sports lifestyle segments.
Strong Investor Backing
The latest funding round builds on Agilitas Sports’ previous fundraising efforts.
In 2023, Nexus Venture Partners invested ₹100 crore in the company, while funds managed by Convergent Finance invested approximately ₹400 crore during the same period.
The latest round also saw participation from actor and entrepreneur Anushka Sharma, further strengthening the company’s investor base.
The company did not disclose its valuation following the latest funding round.
India’s Sportswear Market Continues to Expand
India’s sportswear and athleisure industry is witnessing significant growth as consumers increasingly prioritize fitness, wellness, and active lifestyles.
Several factors are contributing to market expansion, including:
- Rising health and fitness awareness
- Growing participation in sports activities
- Increased demand for premium footwear
- Expansion of organized retail channels
- Adoption of athleisure as everyday fashion
Industry analysts expect the sportswear segment to remain one of the fastest-growing categories within India’s consumer goods market.
Revenue Growth Reflects Business Momentum
According to corporate filings, Agilitas Sports reported strong revenue growth during FY25.
The company’s consolidated revenue increased to approximately ₹1,015 crore, compared with ₹728 crore in the previous financial year.
The growth reflects increasing demand for the company’s products and the impact of its brand expansion strategy.
However, the company reported a net loss of ₹86.1 crore during FY25, compared to a small profit recorded in FY24, as it continued investing in growth initiatives, acquisitions, and business expansion.
Market observers note that many consumer-focused growth companies prioritize market expansion and brand building before achieving sustained profitability.
Focus on Long-Term Scale and Profitability
Agilitas Sports has outlined ambitions to build a large-scale sportswear business in India with a focus on sustainable long-term growth.
The company’s strategy includes strengthening domestic manufacturing capabilities, expanding product offerings, improving retail reach, and building stronger connections with consumers across multiple market segments.
As India’s sportswear market continues to mature, companies that successfully combine manufacturing expertise, brand development, and omnichannel retail strategies are expected to benefit from rising consumer spending in the category.
Outlook
The latest funding round positions Agilitas Sports for its next phase of growth as competition intensifies in India’s sportswear and athleisure market.
With fresh capital, a growing brand portfolio, and expanding retail operations, the company aims to strengthen its position in one of the country’s fastest-growing consumer sectors.
As sports participation, fitness awareness, and lifestyle-driven demand continue to rise, India’s sportswear industry is expected to offer significant opportunities for companies focused on innovation, manufacturing, and brand expansion.
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Ruchi Kumar is the associate editor at Entrepreneur News Network and TVW News India, where she leads editorial strategy, brand storytelling, and startup ecosystem coverage. With a strong focus on innovation, business, and marketing insights, he curates impactful narratives that spotlight India’s evolving entrepreneurial landscape. She has written extensively on fintech, AI and emerging startups.