Gurugram-based AI startup GobbleCube has raised $15 million in a Series A funding round led by Susquehanna Venture Capital, with participation from existing investors InfoEdge Ventures and Kae Capital.
The fresh capital will be used to accelerate product development, enhance AI capabilities, and expand the team, as the company strengthens its go-to-market strategy.
Building an AI Operating System for Commerce
Founded in November 2022 by Manas Gupta, Srikumar Nair, and Nitesh Jindal—former leaders at Blinkit—GobbleCube is developing an agentic AI platform designed to help brands navigate the complexities of digital commerce.
The platform acts as a “state-aware operating system”, enabling brands to manage and optimize multiple aspects of their business in real time, including:
- Product visibility across platforms
- Performance marketing campaigns
- Supply chain coordination
- Overall growth strategy
Rapid Growth and Strong Enterprise Adoption
Since its commercial launch, GobbleCube claims to have:
- Supported 400+ brands across enterprise and D2C segments
- Achieved 10X growth over the past year
- Integrated with systems of 45 major consumer brands
Its client portfolio includes leading names such as:
- Hindustan Unilever Limited
- Tata Consumer Products
- ITC Limited
- Godrej Group
- L’Oréal
- Hershey’s
Global Expansion Plans
GobbleCube currently supports over 30 digital commerce platforms across India, MENA, and LATAM regions.
With the new funding, the company plans to expand into:
- United States
- China
- Southeast Asia
This expansion signals its ambition to become a global infrastructure layer for digital commerce operations.
AI Meets Hyperlocal Commerce
Commenting on the company’s vision, cofounder Manas Gupta highlighted that hyperlocal commerce is reshaping consumer behavior, and AI-driven systems will define how brands compete in this new environment.
Investors also emphasized the platform’s ability to bridge the gap between marketing and supply chain operations, providing real-time intelligence to brands operating in fast-moving digital ecosystems.
Why This Funding Matters
GobbleCube’s funding reflects key trends in the startup ecosystem:
- Rise of agentic AI platforms in enterprise operations
- Increasing complexity of multi-channel digital commerce
- Demand for integrated solutions across marketing and supply chain
💡 Key Insight:
Platforms that unify data, operations, and decision-making are emerging as the next big layer in digital commerce infrastructure.
Conclusion
With strong investor backing, rapid growth, and a clear global vision, GobbleCube is positioning itself as a next-generation AI operating system for commerce.
As brands increasingly look for intelligent, automated solutions to manage complexity, GobbleCube could play a pivotal role in shaping the future of digital commerce worldwide.
Ruchi Kumar is the associate editor at Entrepreneur News Network and TVW News India, where she leads editorial strategy, brand storytelling, and startup ecosystem coverage. With a strong focus on innovation, business, and marketing insights, he curates impactful narratives that spotlight India’s evolving entrepreneurial landscape. She has written extensively on fintech, AI and emerging startups.