Avataar raises $45M in Series B Funding

Avataar, a San Francisco and Bengaluru-based AI and Computer Vision platform focusing on spatial visual discovery, announced on Friday a $45 million Series B investment round headed by Tiger Global with previous investor Sequoia Capital India as a co-participant.

Avataar’s platform, which was founded in 2014 by Prashanth Aluru, Sravanth Aluru, Gaurav Baid, and Mayank Tiwari, powers global e-commerce platforms and direct-to-consumer companies. Consumers benefit from the company’s life-sized 3D product appraisal and interactive feature discovery. Avataar claims that its platform provides “plug and play” interaction with its client partners’ websites and mobile apps.

Commenting on the latest funding Sravanth Aluru, Founder and CEO, Avataar said “More than 60 percent of human sensory neural processing is visual in nature, and the lack of spatial depth on flat screens today drives a big experience gap between the digital (static 2D images and videos) and the physical world experiences. The digital world is undergoing a fundamental shift from static 2D content to a life-size virtual 3D world which is dynamic and super imposable onto our shared physical reality. Avataar aims to be the ‘Inside Engine’ powering many new consumer journeys in this shift.”

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