New Delhi, 28 September 2026: Licensing in India used to mean a cartoon on a school bag or a logo on a jersey. Shipra Dubey wants to change that. As Founder of The Good Old Brands (TGOB) and Director of LMCA India, she has worked with global IPs such as PepsiCo, NBA, WWE, NASA, EMOJI® … Read more
WhatsApp had just killed his last business. So when Ahmet Bahadir Özdemir walked into an investor pitch, he didn’t bring a deck — he brought a eulogy. That single unconventional pitch, backed by Antler, became the origin story of Airalo, now the world’s largest eSIM marketplace. The Pitch That Wasn’t a Pitch Picture a standard … Read more
In today’s rapidly evolving digital economy, organizations are under constant pressure to embrace artificial intelligence, automation, cloud computing, and digital transformation. Yet many technology investments fail—not because of the technology itself, but because businesses adopt solutions before understanding the problems they need to solve. For Abhishek Harshay, Principal Consultant & Founder of Nyrmiti, technology has … Read more
A top-tier Indian celebrity endorsement contract pays a fee, once, for a defined term. Alia Bhatt’s Ed-a-Mamma was reported to be in acquisition talks with Reliance Brands at around ₹300–350 crore. One is income. The other is an exit. That gap — between being paid to hold a product and owning the company that makes … Read more
